You have all this data sitting on your servers. Are you using the information about customers, sales, and service, and are you sure it’s safe from hackers? Without a data management policy, you could be going down the rabbit hole.
Good data management can help your company grow and thrive. What’s the road to using the data successfully? According to a recent report, treating your data as an asset to be developed resulted in fantastic success.
Companies that get data management to work for them have the correct data at their fingertips when needed. They understand how to interpret the data and spot flaws. Their data is protected and in compliance with regulations.
Their business handles data the same way in every department. A data game plan is necessary to master data management. The game plan outlines how your data assists your short and long-term business strategies, reduces risk, and takes advantage of opportunities.
What stands in the way of harnessing data to grow your business? One of the biggest is change management. You know how people don’t like change.
Using data to now drive decisions will be an adjustment and require training. Your unstructured and structured data may pose analysis challenges. Cleansing the data before analysis can be a headache.
Regulations and privacy laws keep changing. What’s allowed and what’s not can be a moving target. Customers and clients are uneasy about the use of their information.
An intelligent data game plan will help overcome obstacles. The program should address regulatory issues, data structure, and analysis tools.
Author: Kris Keppeler, a writer who finds technology fascinating and loves humor. She writes for Crossing Genres on Medium.com and Does This Happen to You? on Channillo. Award-winning podcast producer who enjoys telling stories. Follow her @KrisKKAria on Twitter or on LinkedIn.
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