How Predictive and Prescriptive Analysis Stimulates Your Small Business by Identifying Patterns and Reducing Risk

In past blogs, we discussed how small businesses could utilize big data from a big-picture view. Let’s take a more nitty-gritty view today. We’ll dive into predictive and prescriptive analysis. … Continue reading How Predictive and Prescriptive Analysis Stimulates Your Small Business by Identifying Patterns and Reducing Risk

APIs Get Your Business Software Teaming Up and Your Customers Coming Back for More

  I know not another acronym.  Here it is, API or application programming interface. An appropriate word, interface, because your business is connecting with one right now without you realizing … Continue reading APIs Get Your Business Software Teaming Up and Your Customers Coming Back for More

Enhance Your Response to Fluctuating Business Conditions by Exploiting Augmented Analytics

Are you struggling to stay on top of what’s happening in your business? Timeliness and business data remain difficult to align. But technology is changing that dilemma. Augmented analytics is … Continue reading Enhance Your Response to Fluctuating Business Conditions by Exploiting Augmented Analytics

Take Out The Trash: Keeping Lousy Data from Fouling Your Business Decisions

Remember that saying “garbage in, garbage out”? It’s still relevant in our super-connected, digital world. If lousy data enters your business systems, any corresponding reports and analysis utilizing that data … Continue reading Take Out The Trash: Keeping Lousy Data from Fouling Your Business Decisions

How to Keep a Jump Ahead of the Business Cycle

I used to work for a live entertainment agency owned by an energetic little old lady. I worked in sales/customer service and also performed comic roasting and celebrity impersonation. Business … Continue reading How to Keep a Jump Ahead of the Business Cycle

Exploit Big Data Like the Best of the Fortune 500

Big data is a trendy topic in the business world today. It didn’t spring forth from nothingness in the early 2000’s, though. Processing large amounts of data for business purposes … Continue reading Exploit Big Data Like the Best of the Fortune 500

Guiding Your Bold Crossing of the Marketing Channels

Have you updated your website lately? No, you’re sure potential customers don’t check it that often.  Your business promotes on Facebook. Better take a look at your metrics. Marketing surveys … Continue reading Guiding Your Bold Crossing of the Marketing Channels

Artificial Intelligence Is Not Just for Big Business

Your marketing manager schedules a meeting with you to talk about using AI in his marketing plan. You’re not sure how the Terminator can bump your marketing up a notch. … Continue reading Artificial Intelligence Is Not Just for Big Business

Personalized Marketing Elicits Emails to be Opened

The Honorable Esquire Robert Doe just send an email for the 5th time in a row to you.  His client died with millions in the bank, and he’s desperate to … Continue reading Personalized Marketing Elicits Emails to be Opened

Embrace an App and Amplify your Business

Roy tells you he’s retiring as his doctor insists he slow down. Panic ensues. Roy runs the administrative side of your business. Your organization purrs along with Roy in the … Continue reading Embrace an App and Amplify your Business

IoT is not an Iota, it’s a Big Help for your Business

You and your business partner attend a free business technology seminar offered by an IT expert. The expert says IoT is fantastic and every business needs to take advantage. You … Continue reading IoT is not an Iota, it’s a Big Help for your Business

Benefits of Flying Your Company to a Cloud

Your IT manager requires another employee and two new servers in the budget for next year. Your company grew by 20% this year, and your IT department scrambles every day … Continue reading Benefits of Flying Your Company to a Cloud