Even if your business is small, your company produces mounds of data about your sales, your marketing campaigns, and numerous other facets of your business. How do you choose the best business intelligence program to help you analyze all that data?
It’s advisable to focus on three things, https://blog.capterra.com/what-business-intelligence-features-does-your-small-business-need. The dashboard, your KPI’s, and ad hoc queries. Let’s explore these features in detail.
The best business intelligence dashboards help anyone in the company identify trends quickly, show consolidated and analyzed data in one place which anyone in the company can understand, and are viewable anywhere. Design your dashboard to support your reporting needs. Decide whether your business requires organizational well-being views, comparing multiple data streams, or closely tracking operations.
Do not rush choosing your KPI’s (key performance indicators) and identify just a few. It’s imperative your KPI’s relate directly to your business goals and strategy. BI software using AI helps identify the appropriateness of your KPI’s.
Ad hoc queries in BI software allow simple questions to be asked about your data and answered. Any employee with an idea or question about data for a project they’re working on can get an immediate answer. And continue on the job without the interruption of tracking IT or another source down.
First-rate business intelligence software allows a small business to craft easy to use custom dashboards, identify the best KPI’s, and allows any employee to ask and receive answers about data.
Author: Kris Keppeler, writer for Crossing Genres on Medium.com, and Does This Happen to You? on Channillo. Award winning podcast producer. Follow her @KrisKKAria on Twitter or on LinkedIn.