Category Small Business Services
How to Heighten Your Video Marketing Results Every Time
First things first, do you have a business goal for your videos? Videos take time and effort so don’t waste it on meandering content. Will you use videos to demonstrate your products, tell your company success stories, or explain your services? Establish your brand standard at the outset with colors, and logo and maintain it. […]
B2B Marketing Embraces Personal by Trying a Little ABM
ABM for your SMB. Got to love these acronyms. What is account-based marketing (ABM) and how can it help your small business? ABM is marketing tailored for a handful of key accounts. Accounts identified as solid leads already. An approach perfect for a small business with modest sized sales and marketing teams. For ABM to […]
A New Way to Slay the Digital Marketing Dragon, Podcasting
Would you use an advertising choice which delivered over 60% of potential customers to your website? Doesn’t exist you say. Yes, it does and its podcasting 5 Reasons Your Business Needs to be Podcasting. Your product or service related podcast is delivered automatically via subscription to the listener. Most listeners subscribe, not just listen randomly. […]
Power Shopping for Business Intelligence Software When You’re a Small Business
Even if your business is small, your company produces mounds of data about your sales, your marketing campaigns, and numerous other facets of your business. How do you choose the best business intelligence program to help you analyze all that data? It’s advisable to focus on three things, https://blog.capterra.com/what-business-intelligence-features-does-your-small-business-need. The dashboard, your KPI’s, and ad […]
What to do When Your Aging Network Needs a Cane
If your WAN (wide area network) experiences frequent downtime and congestion, there’s a new kid on the block. SD-WAN or software-defined networking in a WAN increases your business efficiency and lowers costs. How does it make that happen? Software and the cloud. The software allows multiple connections, so wireless, broadband and special types work together. […]
An Update on Facing the H-1B Gamble
April 1 is April Fool’s Day. For businesses seeking to hire specialty talent from other parts of the world, it’s tossing your hat in the ring for an H-1B Visa day. The lottery for H-1B visas opens the first business day of April. Some small businesses see an effect of President’s Trump changes to this […]
Discovering the Prime Social Media Sites for Your Small Business
There isn’t a “best” social media site for small business. Every small business has a unique customer base. The perfect social media site for your small business is the one your customers prefer. The trick is finding the social sites your customers prefer and connecting with them to generate business. Here are the top social […]
