Tag Archives: online

Taking the Chaos Out of Digital Disruption

Digital technologies continue to transform the way business gets done. Some companies struggle with this disturbance while others utilize it to improve or expand. Resisting this transformation may delay the inevitable but not for long. Technology advances at an ever-increasing rate and any business, large or small, risks catastrophe by ignoring the ramifications. Small to […]

A Quick Way to a Rousing, Fascinating Mission Statement

I remember when departmental mission statements were the rage. I ended  up locked in a room for a day with co-workers hashing out our “mission.” Fond memories of that I do not have. We wrestled with aligning our mission with the company mission statement which lacked inspiration. Such as “we’re in the business to make […]

How To Choose Boring but Capable Document Management

Its a tedious task but record keeping is as essential to your small business as it is to a Fortune 500 company. The difference is your business has fewer people to wrangle those records. The digital age makes this task more manageable for your small or medium-sized company. In a previous blog, I detailed the […]

Ways to Strengthen Your Customer Service Muscle

I enjoy helping people, whether it’s answering questions on Quora or narrating a story in a manner the writer loves. Success to me in my former corporate purchasing job meant delivering outstanding customer service to requisitioners. I discovered being helpful garnered loyal customers whether it’s a writer or an engineer who needs a specialized tool […]

How Boring Process Documents Secure a Happy Ending

A business horror story. I was a purchasing professional for many years in the tech industry, first in biotech, then in semiconductors. We bought special filters from a company for several years, and then we abruptly stopped. The filter quality slid from best in the industry to worst in a matter of months. We contacted […]

Remote Workers Give Your Company A Boost

Your marketing manager requests a more flexible schedule and mentions telecommuting four days a week. Otherwise, she’s going to need a three-week vacation right now in the middle of trade show season. Ten years ago, this request would have seemed ludicrous. But now close to 50% of the workforce telecommutes on a regular basis. And […]

Guiding Your Bold Crossing of the Marketing Channels

Have you updated your website lately? No, you’re sure potential customers don’t check it that often.  Your business promotes on Facebook. Better take a look at your metrics. Marketing surveys indicate close to 50% of consumers check for a well-appointed website before considering a purchase.  The majority prefer to read online reviews. Your customers are […]